How effective are Abandoned Cart Emails?

With an eCommerce website one of the greatest concerns that store owners face is of shopping cart abandonment. The average shopping cart abandonment rate growing up to 68.7% compels site owners to design a marketing strategy that allows them to bring visitors back to the store and complete the left purchase. 

Abandoned cart mails are those marketing tools which businesses use these days to retarget/remarket their business globally. As a marketing strategy, abandoned cart emails do have a specific purpose for which they are designed- to understand and fix the issue which stopped user buying from you. 

It is a smart marketing strategy that aims at boosting conversions and reducing the risk of losing customers.

As far as an abandoned cart email is concerned, both timing and content comes out to be an important factor. A well written mail should be featured with proper cart details and should also include a CTA button or link that facilitates checking out smoothly. 

 

Similarly, it should have that compelling content written on it which encourages customers to return and complete the purchase. You may also include a coupon as discount to give consumers an extra reason to convert. 

Using cart abandonment mails, store owners will see an increase in revenue and will also be able to eliminate issues related to cart abandonment.

Prestashop Scratch Coupon for Increasing User Engagement on an Ecommerce Store

Shopping online becomes more enticing if customers get to shop products with discounted prices. Discounts not only attract customers but also give them a choice to return back. If you have a website designed on Prestashop, installing Prestashop Scratch Coupon will be a wise choice.

There are times when visitor enters your site but do not move ahead for a purchase. In that case, as a site owner it is your responsibility to identify the causes and work to bring user back. As a website owner, your job is to keep visitors engaged. Prestashop Scratch coupon gives visitors engage and interact by providing coupon scratch discount.

How this plugin works?

As soon as a visitor comes to your site, he will be asked to provide his/her email address. Upon entering the email address, he will be presented with a scratch coupon which needs to be scratched for viewing the percentage of discount customer received.

Features of Prestashop Scratch Coupon-

Easy Reporting System for admin- As a store owner, it becomes quite easy to manage this plugin. Store owner will get full access to monitor the status of sent and used coupons easily in the form of graphs and figures.

Responsive Layout- Prestashop scratch coupon is fully responsive and is adaptable to the screen size of any device. In order to give users a wonderful shopping experience, this plugin has been designed for targeting users from mobile and other digital devices.

Simple Installation- Quick and simple to install, this plugin saves a lot of time. It can be installed automatically from the admin end or using Prestashop hosted directory.

Benefits of having Installed Prestashop Scratch Coupon

• Increase in user engagement 
• Maximizes conversions
• Mobile Responsive 
• Theme compatible 
• Increases customer retention

Are you keen to have this feature on your store, so just get up and install this plugin. For more information, you need to browse http://www.knowband.com/prestashop-scratch-coupon

Landing Page Creator For Designing Functionally Rich Landing Pages

Landing page is incredibly important for your website. Whether it’s a sales page, video landing page, an email opt-in page or content landing page, you want people to stick around. If designed properly, landing pages provide the best way to persuade your visitors to perform a specific action.

With a feature-rich plugin like OpenCart Landing Page Creator, you will be able to design high converting landing pages for your website that will not only perform better but also enhance your customer base.

Landing page creator is the best choice especially if you want a professional finesse for your landing page.

Below listed are the top most benefits which you can avail by installing this plugin to promote your business online-

• Store admin can create landing pages and link them wherever they want to

• Add images, link, text and even HTML content by installing this plugin

• Promote products and categories by including them on your landing page design

• Supports SEO URL structuring 

• Gives the option to display products category wise on product landing pages

• Simple and quick in installation and configuration 

• Mobile Responsive (Supports websites designed for all digital platforms)

• Theme compatible 

• Buy this plugin and avail free support and installation upgrades.   

For more product information and to check demo on how it works, click http://www.knowband.com/opencart-landing-page-creator